Sell like it’s your
biggest sales event
all year long
Whether you’re preparing for Black Friday Cyber Monday, Singles’ Day, or Valentine’s Day, we’ll help you win with tools, tactics, and strategies to reach more customers around the world.
Find support for your busiest time of the year
Take control of your peak selling preparation with expert resources and product recommendations. Wherever you are in your selling journey, we’ll give you a clear path for growth—and support along the way. You’ve got this. And we’ve got the tools.
Deliver an experience with every order
An outstanding customer experience doesn’t stop at checkout. Ship the way your customers shop with a flexible omnichannel strategy that starts in your back office and ends in your customers’ hands.
Make conversion a quick win, not a hard sell
Shopping should be filled with joy, not friction. Make checkout the easiest part of the sale with one-tap checkout, and keep the sales conversation going with a marketing strategy across channels and touchpoints.
Put a touch of delight in every shopping moment
Connection matters more than ever. From live chat to brand storytelling to personalized offers, invest in your customer relationships now for returns that last long after the season ends.
Power your next move with data
Data pays. The more you understand your customers, the more you control your next business decision. Discover the power of insight and analytics in your holiday planning, whether for campaigns, product releases, or new markets.
Customers should be filling carts, not forms. With Shop Pay, they can. One-tap checkout means fast, easy checkout for shoppers, and up to 1.72x higher conversion for you. Now in 17 countries and regions where Shopify Payments is available.
Black Friday Cyber Monday (or “BFCM”) is one of the biggest selling seasons of the year in North America. It starts on the Friday following American Thanksgiving each year and continues to the following Monday. During Black Friday Cyber Monday, brands offer some of their largest promotions of the year while consumers look forward to holiday shopping at a discount.
Read the 2021 Black Friday Cyber Monday recap.
This year Black Friday is Friday, November 26 and Cyber Monday is Monday, November 29In 2021, Black Friday was Friday, November 26 and Cyber Monday was Monday, November 29. In 2022, Black Friday is Friday, November 25 and Cyber Monday is Monday, November 28.
Hosting a sale during Black Friday Cyber Monday is an effective way to boost sales and acquire new customers, especially in North America. Last year, Shopify stores collectively made $5.1 billion USD in sales globally, 76% higher than 2019. And more than 44 million shoppers purchased from Shopify brands across the globe.