10 Trending Product Ideas for 2017

10 Trending Product Ideas for 2017

black friday cyber monday trending product ideas

Black Friday and Cyber Monday present a huge business opportunity. Online shoppers spent nearly $3 billion on Black Friday weekend last year, including almost $1 billion in mobile sales alone.

While Black Friday shopping may be synonymous with holiday crazes like Tickle Me Elmo and Mr. Potato Head, the real opportunities extend far beyond that. At the end of every year, there are certain product trends that pick up steam and turn into runaway hits on Black Friday.

So, what if you knew what products would be big this Black Friday before anyone else?

With a little research and a keen eye, you can uncover unique opportunities for Black Friday and Cyber Monday-friendly products that will set your business apart and help you take advantage of emerging trends.

We dove deep into the data to discover the hottest product trends for this Black Friday Cyber Monday. Get in on the action with one of these 10 incredibly popular product ideas.

Disclaimer: Please keep in mind these are not suggested products to sell online. These items caught our attention and are trending upwards according to Google Trends. Before selling anything online you must first do your own due diligence to determine market demand and potential.

10 Unique Product Ideas for This Black Friday

Looking for some inspiration for this Black Friday? If you’ve been searching for the perfect product idea to launch a business or you’re hoping to build out your current catalogue, check out this year’s list of trending products.

1. Liquid Phone Cases

liquid phone case

Image credit: Alibaba

It’s no surprise that phone cases are a popular product idea. Phones are at the centre of our lives; they tell us where we’re going, what to eat, and how to live. So it’s only natural that they’ve also become an extension of our personalities.

Liquid phone cases are a unique take on a classic phone accessory. The backs of these cases are filled with a gel-like liquid that slides around as the phone moves, opening up exciting possibilities for new designs. From beer mugs to aquariums, designers are turning liquid phone cases into fresh and exciting pieces.

Liquid phone cases have been on the rise over the past two years, but saw a huge jump in popularity last Black Friday. The same jump is likely to repeat this year.

2. Waterproof Phone Cases

waterproof phone case

Image credit: Alibaba

Poolside activities saw waterproof cases surge in popularity this summer. While swim season might be on its way out, the demand for waterproof phone cases is here to stay. Water damage is one of the most common smartphone killers, but waterproof cases provide customers with a durable, protective shell to shield their devices from the elements.

Waterproof cases have steadily been growing in popularity over the past few years including a massive peak this summer. Even though the danger of dropping phones into pools has passed, it’s likely that waterproof cases will still be a hit this Black Friday as customers plan their winter getaways.

3. Bluetooth Speakers

bluetooth speaker

Image credit: Alibaba

Major players like Beats by Dre have made bluetooth speakers a holiday favorite over the past few years. Since streaming music services are bigger than ever, it makes sense that customers are looking to carry their music with them wherever they go.

Interest in bluetooth speakers has seen steady growth over the past few years with predictable spikes every November and December around the holiday season.

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4. Fairy Lights

fairy lights

Image credit: Alibaba

These tiny, white LED lights add a cozy glow to any indoor or outdoor space: From bedrooms to restaurant patios.

Fairy lights have been a longtime favorite of Pinterest users and bohemian trendsetters, but they always hit a massive jump in popularity around the end of every year. Whether they’re being gifted to trendy home decor aficionados or used as holiday decorations, fairy lights are a promising choice for Black Friday Cyber Monday.

5. Enamel Pins

Enamel pins have seen a meteoric rise this year as a new must-have product. These cute and quirky accessories can be seen attached to everything from denim jackets to laptop bags. Enamel pins can be made to accommodate any design including brand logos, quirky illustrations, and everything in between.

Interest in enamel pins exploded at the start of the year, making this a brand new craze that’s set to dominate Black Friday. Major retailers like Urban Outfitters have started carrying enamel pins recently and consumer appetites for these bite-sized fashion statements show no sign of slowing down.

6. Rechargeable Lighters

rechargeable lighter

Image credit: Alibaba

Rechargeable lighters are the latest entry into the ever-expanding space of vapes and e-cigarettes. These flameless, fuelless alternatives to traditional lighters are powered by lithium ion batteries and are charged with USB cords or standalone charging docks. The lighting mechanism is a heated, electric coil—essentially, a portable version of a car’s cigarette lighter.

Rechargeable lighters have been growing in tandem with the rise of vape culture, but surged in popularity this summer. The trend seems on track to continue to Black Friday, making these lighters a hot commodity.

7. Dad Hats

Dad hats are the latest 90s fashion resurrection. What started out as a streetwear accessory has rocketed into the mainstream this year.

A quick look at Google Trends shows an unprecedented leap in search volume over the past 9 months.

printful dad hat

Shopify store owners can print these structureless, 6-panel hats with custom designs using on-demand fulfillment services like Printful, an app available in the Shopify App Store. If you’re already selling apparel or planning on starting soon, dad hats are a must-have.

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8. Smart Fitness Watches

smart fitness watch

Image credit: Alibaba

Wearable tech has been gaining momentum for the past few years, but smart fitness watches have been leading the pack. In fact, 40% of US consumers are interested in buying smart watches with nearly half of that 40% wanting to use those smart watches for health and fitness.

The opportunities aren’t just limited to big players like Apple and Fitbit either. General interest in smart fitness watches has risen dramatically over the past year, creating new possibilities for small businesses hoping to get into the wearable tech market.

9. Phone Power Banks

phone power bank

Image credit: Alibaba

Pokemon GO’s wild popularity sent demand for phone power banks and external batteries through the roof. The Augmented Reality app took a toll on the battery life of phones worldwide, sending users searching for a quick fix. Power banks, portable batteries that can be charged in advance, gave users a chance to keep hunting for Ratatas and Pikachus even if their phones weren’t up to the challenge.

Although Pokemon GO’s usership might be taking a dive, it’s likely that the demand for power banks and external batteries will remain. Interest in power banks has steadily risen over the past few years, so even if the game is falling out of favor, users will still be looking for ways to keep their phones going all day.

10. Charcoal Face Masks

charcoal face mask

Image credit: Alibaba

Activated charcoal is one of the hottest beauty trends. It’s been popping up as an ingredient in cosmetics everywhere recently, but face masks have emerged as one of its most popular applications. Charcoal face masks are an Instagram-friendly product with a unique pitch black appearance that customers love to share.

Interest in charcoal face masks has grown steadily over the past few years, but it looks like the trend shot up significantly in February and has soared ever since.

What’s Your Black Friday Cyber Monday Plan?

As an entrepreneur, your next step is straightforward. Choose one of these ideas and turn it into a Black Friday Cyber Monday success story. With our comprehensive guides and a great idea, there’s nothing standing in your way.

Here are some resources to get you started:

About the Author

Kevin Donnelly is a content creator at Shopify with an unhealthy Drake obsession.

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