Case Studies
The Shopify community is home to over a million independent business owners like you, many of whom have overcome their share of challenges to get to where they are. If you're struggling with a specific problem, explore our case studies for ideas and solutions that you can bring back to your own business.
Adapting to the Times: Three Unique Approaches to Black Friday Cyber Monday
Pizza in the Post: How Pizza Pilgrims Moved Their Restaurant Online
Building a Multi-Million Dollar Fitness Brand Without Paid Marketing
Meet the Three-Person Team Behind a Global Giftware Company
Starting a Retirement Business: How This Former Teacher Became an Alpaca Rancher
Closing the Social Distance: How These Businesses Are Creating a Sense of Community
How This Direct to Consumer Brand Disrupted the Handcrafted Footwear Industry
How Heatonist Became the World’s Top Hot Sauce Website (And Found a 3PL to Grow With)
The Fulfillment Stress That Comes with Unprecedented Press (And How Baloo Living Solved It)
Planting Change: How This CBD Beauty Brand Hopes to Lift Rural America
A Chocolate Maker’s Recipe for Retail Success
Overcoming Seasonality: How to Build a Successful Agritourism Business
6 Creative Ways Founders Are Combatting Homelessness
WooCommerce to Shopify: How and Why to Make the Move
Wholesale to Scale: How A Former Interior Designer is Keeping Up With Unexpected Demand
From Realtor to Retailer: How Strategic Financing Helped One Entrepreneur Scale Quickly
Scaling Sales on eBay: How One Business Balances Growth, Customer Service, and Life
Etsy and Shopify: How Three Makers Used Both to Grow Their Businesses
How I Build and Sell Handmade Products in My Spare Time
How This Canadian Footwear Brand Is Finding Success Focusing on Heritage and Style
Launching a Successful Brand: How Panacea Made Over $16,000 in 30 Days
Why Digital Brands Need Physical Retail: an Evening with Bulletin's Co-Founder and COO
Get Inspired: 8 Great Small Business Stories from Shopify Workroom
Squad Goals: Four Collaboration Ideas to Boost Your Small Business’ Sales
The Art of Reinvention: One Couple's Secret to Keeping Their Seasonal Business Thriving
How This Indie Game Made 60% of Its Annual Merch Revenue in 30 Days
How to Start a Business Before You Graduate (10 Kidpreneurs to Inspire You)
Cashing in on Custom: Lessons from a 6-Figure Seasonal Candy Brand
How This Tree-Planting Charity Is Helping Reforestation Efforts Around the World
What Raising Kids Taught 9 Entrepreneur Dads About Work-Life Balance
How a Homegrown West Coast Brand Found an Audience in its Own Backyard
Local Pride is the Active Ingredient in this Body Care Brand’s Global Success
Community is at the Heart of One Small Town's Commercial Success
5 Low-Cost Guerrilla Marketing Tactics to Grow Your Business Offline
Gotamago's Story: Building a Life and a Business Under One Roof
9 Businesses Run by Badass Multitasking Super-Moms
Powering the Pout: The (Other) Woman Behind Kylie Cosmetics
The Kylie Effect: The Power of Offline Experiences for Online Brands
Why Working From the Road Is Good for Business (and How to Do It)
Three Stories, One Goal: A Documentary About the Power of Togetherness
How a One-Woman Juice Bar Became an International Brand
196 Countries, 4 Stores, 2 Warehouses: How This Baby Brand is Growing Up Fast
What's Your Plan B? How a Pro Athlete Built a Winter Coat Brand in the Off-Season
How This Social Entrepreneur Is Building a Better Detroit By Empowering Its Students
Christmas Crazes: How a Few Unlikely Ideas Changed the Toy Industry Forever
How An Ex-Con Turned His Life Around And Built an $80k per Month Ecommerce Business
Meet the Punk Rocker Who Grew His Passion into a Global Empire with the Help of a Shopify Expert
School of Life: How a Self-Taught Wedding Expert Cashed in on Courses for Creatives
