Handshake Wholesale App Raises $14M to Propel Its International Growth

Handshake Wholesale App Raises $14M to Propel Its International Growth
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Handshake, the emerging leader in B2B commerce technology for manufacturers and distributors, today announced it successfully closed its $14 million Series B financing led by Sozo Ventures, a Silicon Valley-based venture capital firm focused on helping U.S.-based startups expand globally.

 

This round of funding brings their total to $23.5M raised, to try and bring the laggard industry of order wholesales to the digital age.

Founded in 2010, Handshake started out by working with small and medium sized businesses, but has since moved into a more enterprise-focused area working with companies like Bugaboo and Roland. These bigger companies have more complex needs when it comes to wholesale, so Handshake aims to offer them a simplistic but powerful tool.

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