Email marketing

Email marketing courses & tutorials

Learn about email automation, reengagement campaigns, and other ways to connect with customers through their inboxes.


Bring your customers closer with Shopify Email marketing, from sharing updates to promoting products.

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Thumbnail preview about Create a consistent content strategy for social media growth2m
Tutorial • Apr 5

Create a consistent content strategy for social media growth

Haley Dashovich
Thumbnail preview about 6 ways to grow your email, chat, & text subscribers4m
Tutorial • Mar 30

6 ways to grow your email, chat, & text subscribers

Shopify Education Team
Thumbnail preview about Create a personalized discount strategy3m
Tutorial • Mar 30

Create a personalized discount strategy

Shopify Education Team
Thumbnail preview about Launch day checklist5m
Tutorial • Feb 2

Launch day checklist

Shopify Education Team
Thumbnail preview about Marketing campaigns in Shopify4m
Tutorial • Jan 27

Marketing campaigns in Shopify

Lucy Martin
Thumbnail preview about Increase your order value by cross-promoting products4m
Tutorial • Jan 27

Increase your order value by cross-promoting products

Lucy Martin
Thumbnail preview about Use your brick & mortar store to get more sales online 4m
Tutorial • Jan 27

Use your brick & mortar store to get more sales online

Lucy Martin
Instructor image3m
Tutorial • Dec 4, 2020

6 free marketing tactics you can start today

Shopify Education Team
Increase Repeat Purchases with Email Marketing37m
Course • Nov 4, 2020

Increase Repeat Purchases with Email Marketing

Most merchants focus their efforts on acquiring new customers rather than retaining existing ones. But while acquisition is important, it’s significantly easier to make another sale to an existing customer than it is to some who has never bought from you. Especially with the help of email automation.

In this course, you’ll learn why customer retention is just as important, if not more, as acquisition and how email automation can help you increase your repeat purchase rate.

By the end, you’ll know how to set up all the best-practice email automations that’ll keep your customers engaged and coming back to your store. And the best part is that because the emails are automated, you’ll be making additional sales on auto-pilot.

Sign up now and watch for free!

George Hartley
Thumbnail preview about Edit your email notifications2m
Tutorial • Oct 28, 2020

Edit your email notifications

Samantha Renée
Thumbnail preview about Shipping strategies for dropshipping businesses3m
Tutorial • Oct 28, 2020

Shipping strategies for dropshipping businesses

Samantha Renée
Thumbnail preview about How to write an effective welcome email4m
Tutorial • Oct 28, 2020

How to write an effective welcome email

Drew Sanocki