Social media marketing

Social media marketing courses & tutorials

Level up your business with free educational content designed for busy entrepreneurs

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Thumbnail preview about Part-Two: Build your business with Instagram Shopping1h 12m
Recorded Webinar • Jun 2

Part-Two: Build your business with Instagram Shopping

Part-two of our webinar with experts from Instagram, Kristie Dash and Dennis Todisco, as they discuss tips and strategies for leveraging Instagram's commerce tools including Shopping from Creators, product tagging, Checkout on Instagram, IGTV, Reels and more. You'll learn how to drive discovery and increase conversion through Instagram Shopping.
Thumbnail preview about Build your business with Instagram Shopping59m
Recorded Webinar • May 25

Build your business with Instagram Shopping

Learn from Instagram’s Dennis Todisco how to leverage Instagram’s product tagging tools and collections as well as paid ads to drive discovery and conversion for your business. You'll also hear from Julia Campbell, Social Media Manager for Wish Atlanta on how they grew their brand through Instagram.
Thumbnail preview about Organic content strategies for Instagram3m
Tutorial • Apr 5

Organic content strategies for Instagram

Haley Dashovich
Thumbnail preview about How to utilize Instagram data to improve engagement2m
Tutorial • Apr 5

How to utilize Instagram data to improve engagement

Haley Dashovich
Thumbnail preview about How to use Tiktok for your business3m
Tutorial • Apr 5

How to use Tiktok for your business

Haley Dashovich
Thumbnail preview about Create a consistent content strategy for social media growth2m
Tutorial • Apr 5

Create a consistent content strategy for social media growth

Haley Dashovich
Thumbnail preview about Video equipment for DIY content creation4m
Tutorial • Apr 5

Video equipment for DIY content creation

Haley Dashovich
Thumbnail preview about Create the right audience for Facebook Ads3m
Tutorial • Mar 30

Create the right audience for Facebook Ads

Shopify Education Team
Thumbnail preview about Cross promotion on social media3m
Tutorial • Feb 24

Cross promotion on social media

Aidin Robbin
Thumbnail preview about Ask me anything about Instagram with Later1h 2m
Recorded Webinar • Feb 11

Ask me anything about Instagram with Later

Join Lexie Carbone and Nikki Canning from Later for a live discussion on everything Instagram. Creators of the Shopify Compass course How to make money on Instagram, the Later team will join us to answer all of your burning questions on how to be successful in building your brand, understanding new features and setting up your digital storefront for this social channel. Submit your questions in advance ([here!](https://community.shopify.com/c/Compass/Submit-your-questions-here-Feb-11-Shopify-Compass-AMA-about/m-p/1046067?utm_source=compassdotcom&utm_medium=splash&utm_campaign=Instagram_ama&utm_term=compass#M354)) to ensure you crush your Instagram game in 2021.
Thumbnail preview about How to create a 2021 advertising roadmap1h 2m
Recorded Webinar • Feb 4

How to create a 2021 advertising roadmap

Wondering how best to create and allocate your advertising budget in 2021 after the year that was? In this webinar, Brandon Lupo, co-founder of digital agency Slicedbread will bring historical data from their clients to you, to help provide visibility into yearly trends and the effects of 2020 on advertising channels. We'll help you take those trends and establish monthly budgets to maximize performance.
Thumbnail preview about How Pinterest can boost your traffic (and sales) in 20211h 3m
Recorded Webinar • Jan 14

How Pinterest can boost your traffic (and sales) in 2021

Looking to attract new customers and grow sales? With over 400 million monthly active users with high shopping intent, Pinterest is a sales channel worth considering. Join Pinterest Product Specialist Alisa Meredith who will cover what you need to get more traffic and sales. We’ll cover how to create Pins that stand out and how to get found in search using easy, affordable tools that make Pinterest marketing fun and effective.