Strategy

Strategy courses & tutorials

Level up your business with free educational content designed for busy entrepreneurs

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Thumbnail preview about Shopify for Startups: All things offsets!1h 17m
Recorded Webinar • Apr 28

Shopify for Startups: All things offsets!

Join Shopify's Sustainability Fund team to learn more about carbon emissions from business operations and how you can use offsets as a means to reduce your impact. This webinar will give an overview of carbon emissions, how offsets can help, how to get started, and the types of offset projects that are best to support. We will close the webinar with a panel of entrepreneurs offsetting their emissions; what has worked well and what has been the most challenging.
Katie Boothby-Kung
Thumbnail preview about Sustainable food systems with Shopify for Startups1h 9m
Recorded Webinar • Apr 21

Sustainable food systems with Shopify for Startups

A discussion with Shopify merchants that are creating and contributing to sustainable food systems around the world. A deep dive into how we increase food security and nutrition, in a way that the economic, social and environmental bases to generate food security and nutrition for future generations, are not compromised. Panel: Jen Berlinger, GM and Kayalin Akensirby, Head of Partnerships at Planet FWD, Holly and John Arbuckle founders and farmers of Singing Pastures and Loren Shoop founder and farmer of Ulu Mana. Hosted by Desiree Shank, Shopify for Startups Growth Strategist.
Thumbnail preview about Shopify for Startups: How your business can contribute to a circular economy1h 3m
Recorded Webinar • Apr 7

Shopify for Startups: How your business can contribute to a circular economy

Learn how your business can move away from a linear product lifecycle to a circular and regenerative model
Thumbnail preview about Scale your content marketing strategy4m
Tutorial • Mar 30

Scale your content marketing strategy

Shopify Education Team
Thumbnail preview about Increase Revenue and Grow your Business with 3 Key Performance Indicators (KPI's) 25m
Course • Mar 19

Increase Revenue and Grow your Business with 3 Key Performance Indicators (KPI's)

This course is for anyone who would like to understand how they can bring the store to the next level.

No matter if you are a small business that is just starting out or you are already making thousands of dollars per month, in this course, I am going to share with you the exact tactics and strategies that can double your revenue.

Niccolo Gloazzo
Thumbnail preview about How to Start a Dropshipping Business with US Suppliers39m
Course • Mar 9

How to Start a Dropshipping Business with US Suppliers

If you’ve ever wanted to have an online business that brought you financial stability, a sense of purpose, and freedom to work and live anywhere in the world?

If the answer is yes, then this course is the perfect short but sweet guide to get you inspired and on your way to building an amazing dropshipping business with just a laptop, Wi-Fi, and a dream.

We’ve got a secret up our sleeve and we’re going to show you how to use US suppliers with fast shipping and one-of-a-kind products as a competitive advantage.

Enina Bicaku
Thumbnail preview about How To Launch An Online Subscription Business1h 13m
Course • Mar 5

How To Launch An Online Subscription Business

By 2025, it's projected that the global ecommerce subscription market will be worth $246.6 billion. The age of ecommerce subscription is already here and it's a matter of now or never if you want to grab the opportunities and get your own piece of this growing market. So how can you do it? We got you covered in this course. Over the last 3 years, the PageFly team have powered over 80,000 online stores - and supported thousands of ecommerce subscription businesses.

PageFly Team
How to Build and Scale a Social Enterprise26m
Course • Mar 2

How to Build and Scale a Social Enterprise

Welcome to How to Build and Scale a Social Enterprise, our Social Enterprise 101 Compass course. This course is for you if you’re just starting your business or you have an existing business and you’d like to pivot some of your business practices towards more sustainable options. By the end, you’ll have the tools you need to assess your business and take steps to inject sustainability into your company.

Katie Boothby-Kung
How to Build a Profitable Ecommerce Business33m
Course • Feb 23

How to Build a Profitable Ecommerce Business

Whether you’re just starting up your online store, or are already a 6 or even 7 figure business: you are responsible for your company’s finances.

Everything from cash flow management, your P&L, and even a fundamental understanding of how your business makes money.

But unless you’re a trained accountant or have a few decades of corporate experience under your belt, getting a grip of your numbers can be no easy task.

The good news is that knowing your numbers is not rocket science.

In this course, we’ll share a simple, jargon free-way on how to build a profitable and sustainable ecommerce business.

Jason Andrew
How to Start a Tea Company with Zach Kornfeld1h 33m
Course • Feb 18

How to Start a Tea Company with Zach Kornfeld

In this course you'll learn how Zach Kornfeld, popular YouTuber with The Try Guys, approaches starting and launching his business! Learn from his successes and mistakes and apply his learnings on starting your business.

Zach Kornfeld
Thumbnail preview about How To Launch An Online T-Shirt Business With Print On Demand45m
Course • Feb 3

How To Launch An Online T-Shirt Business With Print On Demand

Did you know that more than two billion t-shirts are sold worldwide each year? The average American owns twenty seven t-shirts. That’s enough to circle the earth over forty times! On average, Americans buy one new clothing item almost every single week. These numbers are only growing exponentially each year. So how can you get your piece of this huge and growing market? In this course, you’ll learn the exact same strategies and principles Kerry has taught his students that will have you making t-shirt sales and collecting profits in record time!

Kerry Egeler
Thumbnail preview about Use your brick & mortar store to get more sales online 4m
Tutorial • Jan 27

Use your brick & mortar store to get more sales online

Lucy Martin