Lesson 4: Have a fast loading speed

Now that you have the main principles of high conversion in place, it’s time to populate your website with converting copy and brand imaging.

As I mentioned at the beginning of the module, you only have 0.05 seconds to make an impression, so make sure that your visitors have an opportunity to see your website by having a very fast loading speed.

  • Use Pagespeed Insights and Google search console
  • Make sure you use images that are on brand and not too big.
  • Keep website copy at a minimum

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<h1>Build an online store for your business with your new skills.</h1><p>Shopify has everything you need to start selling, all in one place.</p>