Module 0, Lesson 1: The goal of the course

The goal of this course is to help you understand which KPIs really make a difference in the short and long term, and why you should optimize them, and how. With this course, you will learn how to increase your revenue without spending tons of money on advertisements or any paid media.

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<h1>Build an online store for your business with your new skills.</h1><p>Shopify has everything you need to start selling, all in one place.</p>