2 search results for “Karl Sakas”

Like Moths to a Flame: How to Attract (and Keep) Your Dream Clients

Like Moths to a Flame: How to Attract (and Keep) Your Dream Clients

Attract your dream client: email

If more than 20 per cent of your business comes from a single client, you’ve got a client concentration problem. You need the money, but then you feel like you have to cater to their every whim. If a big client fires you, you have to scramble, while covering the payroll from reduced revenues.

In this article, we’ll review three marketing strategies to maximize profits and minimize stress by attracting high-quality, high-budget leads — your dream clients:

  • Capture the attention of your dream clients by specializing
  • Use free samples to get clients to pay for custom help
  • Publish your pricing to pre-qualify sales leads, so you ONLY get calls from the right-sized clients

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Team Management Skills 101: Level-Up as an Agency Leader

Team Management Skills 101: Level-Up as an Agency Leader

team management skills

You probably didn't get into agency life because you wanted to manage a team, but now you're finding that you'll have to learn to do just that. Being an effective leader is how you build a strong team and grow your business. 

In this article, you'll learn:

  • Seven team management skills to strengthen your leadership.
  • Strategies to help your team and your business grow.
  • How to properly use your time as an agency leader.

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