3 search results for “Rachael Balsillie”

7 Tips to Help Cultivate Authenticity for your Affiliate Marketing Business

7 Tips to Help Cultivate Authenticity for your Affiliate Marketing Business

Authenticity for your affiliate marketing business

Authenticity in affiliate marketing matters now more than ever before. Audiences demand quality content with a strong, original voice. They want honest opinions of the services and products affiliates promote. While it does take some time and focus, incorporating authenticity into your brand will help you create and execute a stronger marketing strategy, and see continued success in the long term.

In this article you'll learn:

  • What you can do to be genuine as an affiliate.
  • What you should highlight or emphasize in your marketing strategy.
  • How to effectively connect and communicate with your audience.

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How to Generate Leads for Your Business Using Content

How to Generate Leads for Your Business Using Content

how to generate leads

Time is money for small business owners, freelancers, and agencies. These entrepreneurs are predominantly focused on sales and scaling their business — therefore content built around generating leads is the most impactful form of marketing they can invest in. With this in mind, we’ve compiled a list of tips on how to create content that will generate leads to keep your business growing..

In this article we’ll cover:

  • How to develop and distribute valuable, targeted content.
  • Why maintaining a strong content strategy across all channels is essential to lead generation.
  • The importance of using clear calls-to-action in all content.

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Why Building Infographics Should be Part of Your Content Marketing Strategy

Why Building Infographics Should be Part of Your Content Marketing Strategy

building infographics

Content marketing is all about storytelling. Consumers aren’t interested in hearing lists of facts or pouring over research studies. Infographics are a great tactic to combine visual storytelling and strong data into one compelling, easy to understand content piece. With all this in mind, we’ve compiled a list of tips on how to create an impactful infographic that will help you reach your business goals.

In this article we’ll cover:

  • How to select a compelling topic for your infographic.
  • Why emphasizing storytelling is essential to the effectiveness of your infographic.
  • The importance of keeping your infographic clear and concise.

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