Ecommerce automation
Free your time for what matters most
Turn tasks into automated workflows so you can get back to business
Introducing Shopify Flow
Get more done, in less time
Everyday, groups across your organization are faced with a flood of tasks, processes, and demands. As you grow, the network of systems that meet those demands become increasingly inefficient. Manual repetition and mounting complexity don’t just overwhelm. They devour.
Why? Because people don’t scale… and neither does your time. New hires, piecemeal workarounds, and sacrificing what’s valuable for what’s urgent feel like the only answers. They’re not.
Shopify Flow is a first-of-its-kind ecommerce automation platform that reduces manual tasks and frees your entire organization to focus on what matters. Growing bigger, faster.
Already on Shopify Plus?Install Shopify Flow today.
Simplify tasks
Commerce without all the clicks
Automate tasks and ideas with easy to create “trigger, condition, action” formulas. Move beyond the costly patchwork of apps, third-party tools, and manual efforts with a single solution built directly into your commerce platform.
- Tag and segment customers based on buying behavior
- Automate inventory management for low-stock products
- Standardize merchandising and product organization
- Track and reward customers based on lifetime spend
- Automatically cancel high-risk orders or prompt a review
Want to find out how you can leverage automation? Take a look inside the Shopify Plus platform.
Mehmet DokumcuHead of Ecommerce at Good American“Using Flow to automate repetitive tasks opens us up to spend more time on strategic initiatives that grow the business. We’re able to better utilize our team and their skill sets.”






Drive efficiency
Automate across your business tools
By automating tasks related to products, orders, inventory, and customers, Flow doesn’t just deliver operational efficiency, it gives back the very thing you need most: time.
Better still, Flow’s power isn’t contained within Shopify Plus itself. It can be used to automate intelligent connections between the enterprise apps your business depends on all without a single line of code.
Explore connectorsAre you an app developer?
Learn about integrating with Flow.
Nicholas MontgomeryFounder of Shelfies“Flow is really powerful because it allows me to focus on growing the business I love and doing more of the things that are going to have a long-term impact.”
Experiment for growth
Reclaim your time
Grow your business with the ability to put new campaigns and ideas into action with just a few clicks. Easily unleash a host of triggered actions across the commerce spectrum. Flow’s three-step visual builder means the only limit to automation’s power is a willingness to create.
What are some of the ways Shopify Flow can automate growth?
Delight customers
Tag high-value customers for personalized service and offers.


Optimize merchandising
Automate product organization and merchandise based on stock availability.


Secure revenue
Effortlessly flag or cancel high-risk orders to save thousands.


Julio GiannottiWeb Manager at Interline“The more you automate with tools like Flow, the more money a business can make. Flow has saved hours already in the two weeks we’ve been using it. It’s allowed us to run three Shopify stores without hiring an employee for each one.”