While you may see headlines about more big-box retailers shutting their doors, there are still more opportunities than you might think in physical retail.
More than three-quarters (78%) of consumers prefer to shop in store, according to the International Council of Shopping Centers. Consumers also tend to spend more time shopping in store than on a retail website — and they spend significantly more money.
The numbers don’t lie: Consumers are still shopping in stores. The statistics certainly continue to make a strong case for brick-and-mortar retail. If you’re considering selling in-person, you’ll want to ensure you’re making a decision with the consumer in mind — not just choosing a beautiful space in a great part of town. Your store’s location will have a significant impact on whether you’ll experience growth in a new storefront setting, so make it a strategic, thought-out decision.
And if you’re not sure where to start, we’ve got you covered. Here are 10 things to consider when finding the right space for your brick-and-mortar storefront.